2025 WINNERS
SPECIAL RECOGNITION
Special Awards
-
Courage – Best New Agency
-
Smuggler – Production Company of the Year
-
Rethink – Independent Agency of the Year
-
Omnicom – Holding Company Network of the Year
Best of Region Winners
Europe:
Marina Perito – DAVID Madrid / JCDecaux
LATAM:
Sight Walks – Circus Grey / UNACEM – Cemento Sol
SWANA:
The New President – IMPACT BBDO / AnNahar Newspaper
Asia:
Transition Body Lotion – Ogilvy Singapore / Vaseline
Greater China:
SleepBound – Dentsu Creative Taiwan / HeySong – Wincafe
PREDICTORS
ANDY’S 2025 PREDICTORS
|
TITLE |
CLIENT OR BRAND |
COMPANY |
| MAGNETIC STORIES | SIEMENS HEALTHINEERS | AREA 23, AN IPG HEALTH COMPANY |
| NEVER JUST A PERIOD | ESSITY – LIBRESSE / BODYFORM | AMVBBDO |
| PAID THROUGH PARENTS | MOLSON COORS BEVERAGE COMPANY | RETHINK |
| PRICE PACKS | PENNY | SERVICEPLAN GROUP SE & CO. KG |
| SUBMERGED | APPLE | TBWA\ MEDIA ARTS LAB |
| U UP? | IKEA | RETHINK |
BEST-IN-SHOW
BEST-IN-SHOW
| TITLE | CLIENT OR BRAND | COMPANY | DISTINCTIONS |
| IF YOU’RE INTO IT, IT’S IN THE V&A | THE V&A | ADAM&EVEDDB | BEST IN SHOW – CRAFT IDEA |
| MEET MARINA PRIETO | JCDECAUX | DAVID MADRID | BEST IN SHOW – IDEA | GRANDY CRAFT |
| CARS TO WORK | RENAULT | PUBLICIS CONSEIL | BEST IN SHOW – RESET IDEA BRAVERY |
| CHILD WEDDING CARDS | UN WOMEN | IMPACT BBDO | BEST IN SHOW-PSA | SOCIAL GOOD IDEA |
| MAYO HATERS | NOTCO KRAFT HEINZ | GUT | IDEA BEST IN SHOW- BRAVERY |
ANDYs WINNERS
| ENTRY ID | TITLE | CLIENT OR BRAND | COMPANY | WINNING DISTINCTION (S) |
| 2239 | 47 | CAFÉ JOYEUX | KLICK HEALTH | CRAFT |
| 740 | ALCARAZ SIGNS | NETFLIX SPAIN | DAVID MADRID | IDEA |
| 2663 | BETTER ON A BETTER MOBILE NETWORK | TELSTRA | BEAR MEETS EAGLE ON FIRE | CRAFT IDEA |
| 2689 | BK X KFC: THE IMPOSSIBLE COLLAB | BURGER KING FRANCE AND KFC FRANCE | BUZZMAN AND HAVAS PARIS | BRAVERY |
| 961 | BUNDLES OF JOY | BURGER KING | BBH | IDEA |
| 2705 | CAN’T UNSEE IT | KRAFT HEINZ | RETHINK | IDEA |
| 2347 | CHILEAN SEA BASS | GOLDFISH | MISCHIEF @ NO FIXED ADDRESS | IDEA |
| 1618 | CLEAN SPONSORSHIP | CONSUL APPLIANCES | DM9 | BRAVERY IDEA |
| 1089 | FAKE MARRIAGE | AWAKENING FOUNDATION | DENTSU CREATIVE TAIWAN | IDEA |
| 2642 | FIGHT FOR THAIS’ GUT | DUTCHIE | OGILVY BANGKOK | IDEA |
| 1957 | FLOCK | APPLE | TBWA\ MEDIA ARTS LAB | CRAFT |
| 1999 | FLOCK | APPLE | TBWA\ MEDIA ARTS LAB | IDEA |
| 2181 | HAALAND PAYBACK TIME | SUPERCELL | DAVID NEW YORK | IDEA |
| 2282 | IN TRANSIT | CALLEN-LORDE, NYC LGBT HISTORIC SITES PROJECT, MTA | AREA 23, AN IPG HEALTH COMPANY | BRAVERY IDEA |
| 2522 | LAP OF LEGENDS | AB INBEV – MICHELOB ULTRA | FCB NEW YORK | CRAFT |
| 2178 | LIDLIZE | LIDL | MARCEL | IDEA |
| 582 | LONG LASTING REVIEWS | DARTY | PUBLICIS CONSEIL | IDEA |
| 2286 | MAGNETIC STORIES | SIEMENS HEALTHINEERS | AREA 23, AN IPG HEALTH COMPANY | IDEA RESET |
| 1704 | MISSED BIRTHDAYS | ITV X CALM | ADAM&EVEDDB | CRAFT |
| 2275 | NEVER JUST A PERIOD | ESSITY – LIBRESSE / BODYFORM | AMVBBDO | CRAFT IDEA |
| 1200 | NO SMILES | MCDONALD’S JAPAN | TBWA HAKUHODO | IDEA |
| 1375 | OLYMPIC CURRY | MCDONALD’S | DDB PARIS | IDEA |
| 2565 | OTHER HAND | CHEETOS | PEPSICO | GOODBY SILVERSTEIN & PARTNERS | IDEA |
| 2676 | PAID THROUGH PARENTS | MOLSON COORS BEVERAGE COMPANY | RETHINK | BRAVERY IDEA |
| 589 | PLUG-INN BUSINESS | RENAULT | PUBLICIS CONSEIL | IDEA RESET |
| 1843 | PRICE PACKS | PENNY | SERVICEPLAN GROUP SE & CO. KG | CRAFT IDEA |
| 1619 | PRIZE ON THE BONE | KFC | DM9 | IDEA |
| 2734 | RECYCLE ME | THE COCA-COLA COMPANY | OGILVY | CRAFT IDEA |
| 1852 | RICE OF GLORY | SUPER EXTRA | GREY ARGENTINA | IDEA |
| 953 | ROOM FOR EVERYONE | MASTERCARD | MCCANN POLAND | IDEA |
| 2791 | SAD KAMA-CHAN | FOOD PASSION CO., LTD. | GREY THAILAND | IDEA |
| 524 | SAMSUNG THROWBACK DEALS | SAMSUNG | MRM BRAZIL | IDEA |
| 2538 | SEE MY NAME | MOLSON COORS BEVERAGE COMPANY | RETHINK | IDEA |
| 1717 | SELFLESS SHELVES | PUCK | FP7 MCCCANN | IDEA |
| 1822 | SIGHTWALKS | UNACEM – CEMENTO SOL | CIRCUS GREY | IDEA RESET |
| 1109 | SLEEPBOUND | HEYSONG-WINCAFE | DENTSU CREATIVE TAIWAN | CRAFT |
| 1627 | SMUGGLERS | MARMITE | ADAM&EVEDDB | IDEA |
| 2509 | SO MANY DICKS | E.L.F. BEAUTY | OBERLAND | BRAVERY IDEA |
| 1949 | STOP WORKING OUT IN THE PAST | TONAL | QUALITY EXPERIENCE | CRAFT |
| 2009 | SUBMERGED | APPLE | TBWA\ MEDIA ARTS LAB | CRAFT RESET |
| 2295 | THANKS FOR COKE-CREATING | THE COCA-COLA COMPANY | VML | IDEA |
| 2652 | THE ATHLETES CODE | POWERADE | OGILVY | IDEA |
| 829 | THE BENZ EFFECT | MERCEDES-BENZ THAILAND | BBDO BANGKOK | IDEA |
| 2739 | THE CHEEKY CONTROLLER | XBOX | MCCANN LONDON | IDEA |
| 2745 | THE EVERYDAY TACTICIAN | XBOX | MCCANN LONDON | BRAVERY IDEA |
| 2129 | THE LAST BARF BAG | DRAMAMINE | FCB CHICAGO | BRAVERY CRAFT IDEA |
| 672 | THE NEW PRESIDENT | ANNAHAR NEWSPAPER | IMPACT BBDO | BRAVERY IDEA RESET |
| 596 | THIS IS NOT A GAME | TELEFÓNICA MOVISTAR | VML MÉXICO | BRAVERY CRAFT IDEA |
| 2665 | TRANSITION BODY LOTION | VASELINE | OGILVY SINGAPORE | BRAVERY IDEA RESET |
| 2708 | U UP? | IKEA | RETHINK | IDEA |
| 2634 | UNFROSTED: NOT BROUGHT TO YOU BY POP-TARTS | POP-TARTS | LE TRUC | IDEA |
| 2670 | WAYLON | IAMS | ADAM&EVEDDB | IDEA |
| 2625 | WINDOWS BREAK | NESTLÉ CANADA | COURAGE INC | IDEA |
| 2556 | WINNING ISN’T FOR EVERYONE | NIKE | WIEDEN+KENNEDY | CRAFT |
| 2112 | WORLD’S MOST FAMOUS HAND MODEL | STELLA ARTOIS | GUT | IDEA |
STUDENT
STUDENT
| TITLE | SCHOOL | STUDENT AWARD |
| CRAYOLA – INK UP, WASH OUT! | BRIGHAM YOUNG UNIVERSITY – BYU ADLAB | BEST-IN-SHOW |
| DOVE – NOPE, I WON’T GET IT | OPENLEARN ACADEMY | GOLD |
| GAP: WEAR WITH CARE | BRIGHAM YOUNG UNIVERSITY – BYU ADLAB | GOLD |
| IF I COULD FLY | FILMAKADEMIE BADEN-WUERTTEMBERG | GOLD |
| NEVER LEAVE HOME | BRIGHAM YOUNG UNIVERSITY – BYU ADLAB | GOLD |
| NORTON – BRAD PITT YOURSELF | OPENLEARN ACADEMY | GOLD |
| THE USB PARADOX | UNIVERSITY OF APPLIED SCIENCES SALZBURG | GOLD |
| TOOTHBRUSH FOR HERO | INHA UNIVERSITY | GOLD |
| UGLY BUT | GOLD |
WINNER’S ARCHIVE
| TITLE | CLIENT | AGENCY | DISTINCTIONS |
| You Love Me | Beats by Dr. Dre | Translation LLC | IDEA, GRANDY |
| The Unfinished Votes | Change The Ref | McCann Health New York | IDEA, CRAFT, SOCIAL GOOD |
| True Name | Mastercard | McCann New York | BRAVEST , RESET, IDEA, CRAFT |
| #bestdressedcookies | Campbells/ Milano | VMLY&R | CRAFT |
| #wombstories | Essity – Bodyform/Libresse | AMVBBDO | CRAFT, BRAVERY, IDEA |
| 6 Takes Of Drama | Kulov Vodka | Grey Thailand | CRAFT |
| A Future Without Change | Monash University | VMLY&R | RESET, IDEA |
| ABC’s of Survival | NBCDI | The Bloc | CRAFT, IDEA |
| Belgian Break | SBS BroadCast Belgium | Happiness / An FCB alliance | BRAVERY |
| Better / Mamba Forever | Nike | Wieden+Kennedy | IDEA |
| Big Game Dream | Coors Light | DDB | IDEA |
| BK Cows’ Menu | Burger King Global | we believers | RESET, IDEA, BRAVERY, CRAFT |
| Black Owned Friday | BBH New York | CRAFT, IDEA | |
| Boards of Change | City of Chicago | FCB Chicago | IDEA, BRAVERY, CRAFT |
| Budweiser Bigger Picture | Budweiser | David Miami | BRAVERY, IDEA |
| Cantenna | Miller Lite | DDB | IDEA |
| Comunal Gin | Patagonia Brewery | R/GA Buenos Aires | IDEA |
| Concentration | LINE BK | Grey Thailand | IDEA |
| Contract for Change | Anheuser Busch, Michelob ULTRA | FCB Chicago and FCB NY | BRAVERY, IDEA, RESET |
| Courage Is Beautiful | Dove | Ogilvy UK | IDEA, CRAFT |
| Courtside | Michelob ULTRA, Microsoft, NBA | FCB NY | RESET, IDEA, CRAFT, BRAVERY |
| Dictators | RepresentUs | Mischief @ No Fixed Address | BRAVERY, CRAFT, IDEA, RESET |
| Dove It’s on Us | Unilever/Dove | LOLA-MULLENLOWE | BRAVERY, IDEA |
| Endless World of Airmax | Foot Locker | BBDO New York | CRAFT |
| Entrepreneur | Pharrell Williams | PRETTYBIRD | CRAFT |
| Fantastic Voyage | Adobe Photoshop | 72andSunny | CRAFT |
| Farewell, Work Holiday Parties | Miller Lite | DDB | CRAFT, IDEA |
| Financial Fairness | BMO | FCB Canada | IDEA, BRAVERY, |
| Fortnite Stadium | Verizon | R/GA & Momentum | IDEA |
| Francesca | Diesel | Publicis Italy | BRAVERY, CRAFT, IDEA |
| Galaxy A: #danceAwesome | Samsung | R/GA New York & Wieden + Kennedy Amsterdam | IDEA |
| Glass Ceiling Breaker | National Women’s History Museum and Chief | BBH New York | CRAFT, IDEA |
| HALF FANS | Anheuser Busch | Leo Burnett Colombia | BRAVERY, IDEA |
| Harajuku with imma | IKEA Japan | Wieden+Kennedy Tokyo | CRAFT |
| Heinz Ketchup Puzzle | Kraft Heinz Canada | Rethink Communications Inc. | IDEA |
| Hellvetica | R/GA | R/GA New York | CRAFT |
| Il est cinq heures, Paris s’éveille | LONGCHAMP | FRED & FARID | CRAFT |
| Jif vs. Gif | The J.M. Smucker Company | PSOne | IDEA |
| Karen | Mars Chocolate North America – M&M’s | BBDO New York | CRAFT |
| Launch It | Squarespace | Squarespace | CRAFT, IDEA |
| Life Below Water | Google / United Nations / Tribeca Enterprises | Goodby Silverstein & Partners | CRAFT, IDEA |
| Life Needs Truth | The New York Times | Droga5 | CRAFT, IDEA |
| Littlest Bailout | Kraft Heinz Country Time | Leo Burnett Chicago | IDEA |
| Made From Dreams | Microsoft / Xbox | 215 McCann | CRAFT |
| Meltdown Flags | METER Group | Serviceplan Group SE & Co. KG | IDEA |
| Merch Aid | Merch Aid | R/GA New York | IDEA |
| MTN DEW Major Millions | MTN DEW | TBWA\Chiat\Day New York | IDEA, CRAFT |
| Never Too Far Down | Nike | Park Pictures | IDEA |
| No Way Norway | GM | McCann Detroit | IDEA |
| Not a Gun | Courageous Conversation Global Foundation | Goodby Silverstein & Partners | IDEA |
| Playlist Timer | Barilla | Publicis Italy | IDEA, RESET |
| Pleasure Tales | Unilever/Magnum | LOLA-MULLENLOWE | CRAFT |
| Pour Perfectly | Kraft Heinz Canada | Rethink Communications Inc. | IDEA, RESET |
| Publicly Traded | LifeStyles Healthcare | FCB/SIX | IDEA, RESET |
| Running Stories | Running Stories | BBH Singapore | IDEA |
| Super Wendy’s World | Wendy’s | VMLY&R | IDEA, RESET |
| Superb Owl | R/GA California | IDEA | |
| That Look from Popeyes | Popeyes | GUT | IDEA |
| The Call | EmpowHer NY | The Bloc | IDEA |
| The Greatest Gift | Xfinity | Goodby Silverstein & Partners | CRAFT |
| The Headspace Promise | Headspace | GUT | IDEA |
| The Last Dance Deep Fake | State Farm | Translation LLC & CW ESPN | IDEA, CRAFT |
| The Massacre Of Kingdom | Netflix Korea | Wieden+Kennedy Tokyo | CRAFT |
| The Met Unframed | The Metropolitan Museum of Art | Verizon | CRAFT |
| The Online Park | Telekom Romania | Leo Burnett Bucharest | IDEA |
| The OREO Doomsday Vault | OREO | the community | IDEA, CRAFT |
| The Prescription Paper Pill Bottle | Tikkun Olam Makers: TOM | Saatchi & Saatchi Wellness | RESET, IDEA, CRAFT |
| The Re-entry | Johnnie Walker | AlmapBBDO | CRAFT |
| The Show Must Go On | Amazon | PRETTYBIRD | CRAFT |
| Trapped In Advertising | Pringles | Grey New York | IDEA |
| UNBOXING | STATES UNITED AGAINST GUN VIOLENCE | Grey New York | IDEA |
| UnBoxing Ibai | Netflix X PS5 | FCB&FiRE | IDEA, RESET |
| Unbreakable | Insmed Incorporated | Area 23, An FCB Health Network Company | CRAFT |
| Unseen Ballet | Dell Technologies | VMLY&R | RESET, CRAFT, IDEA |
| Up The Vote | R/GA California | IDEA | |
| Wendy’s. Now that you mention us. | Wendy’s | VMLY&R | IDEA |
| You Can’t Stop Sport | Nike | Wieden+Kennedy | IDEA, CRAFT |
| Zaadii’s Unfinished Story | Travelers Insurance | TBWA\Chiat\Day New York | CRAFT |
| TITLE | CLIENT | AGENCY | DISTINCTIONS |
| The Lost Class | Change the Ref Inc. | Leo Burnett Chicago | IDEA, BRAVEST, CRAFT, RESET, SOCIAL GOOD |
| Draw Ketchup | Kraft Heinz Canada | Rethink | GRANDY, IDEA |
| #NotComingHome | Newtown Action Alliance | Serviceplan Group SE & Co. KG | IDEA |
| 6ourbon 7ime | Beam Suntory | Leo Burnett Chicago | CRAFT |
| 8:46 Films | Procter & Gamble | SATURDAY MORNING | IDEA |
| 9/12: The untold story of reconnecting New York | Verizon | Verizon | IDEA |
| A Career-Limiting Film | Global Women NZ | Saatchi & Saatchi | CRAFT |
| A Song for Every CMO | Spotify | FCB New York | IDEA, CRAFT |
| Auditorial | R/GA | IDEA, RESET | |
| Bedtime Stories | Walmart | FCB Chicago | IDEA, BRAVERY |
| BEE_INFLUENCER | Fondation de France | Publicis Conseil | IDEA |
| Beer for All | BrewDog | Droga5 | CRAFT |
| Better With Pepsi | Pepsi | Alma | IDEA, CRAFT |
| Bihar, choosing tomorrow | BBK | LLORENTE & CUENCA S.L | IDEA, CRAFT |
| Black Business Beats | Mercado Livre (Ebazar) | GUT | IDEA |
| Bless Your F*ing Cooch | eos | Mischief @ No Fixed Address | IDEA, BRAVERY |
| Cheetle iD | Frito-Lay, North America – Cheetos | Goodby Silverstein & Partners | IDEA |
| Colours Of Pride | Fondation Emergence | Rethink | IDEA |
| Confusing Times | Burger King | DAVID | IDEA, CRAFT |
| Confusing Times – Radio Campaign | Burger King | DAVID | CRAFT |
| Degree Inclusive | Unilever | Wunderman Thompson Argentina | IDEA, BRAVERY, CRAFT, RESET |
| Don’t Miss Out | FTX | dentsu | CRAFT |
| Dubai Presents… | Dubai Tourism | duotone audio group | CRAFT |
| Football is for Everyone | National Football League | 72andSunny | BRAVERY |
| Genesis Curry Flow | Under Armour | Berlin Cameron, A VMLY&R Company | IDEA |
| Gerry’s Partisan Pizza | Represent Us | Mischief @ No Fixed Address | IDEA |
| Go For The Handful | Goldfish | Saatchi & Saatchi | IDEA |
| Google Black Owned Friday | BBH USA | CRAFT | |
| Halo Infinite: Become Master Chief | Microsoft Xbox | 215 McCann | CRAFT |
| Halo Infinite: UNSC Archives | Microsoft Xbox | 215 McCann | CRAFT |
| Hear My Voice/Escucha mi voz | Project Amplify | GSD&M | CRAFT |
| Heinz Hot Dog Pact | Kraft Heinz Canada | Rethink | IDEA |
| Hidden Spots | Heinz | GUT | IDEA |
| IF YOU’RE OUTDOORS, YOU NEED TO PROTECT YOURSELF | LEAGUE AGAINST CANCER | McCann Lima | IDEA |
| Lights On | McDonald’s | Leo Burnett | CRAFT |
| Lost Roads | GM / Chevrolet | Commonwealth McCANN | IDEA, BRAVERY, CRAFT, RESET |
| Love, Lawyers, and The Government | Family Equality | TBWA\Chiat\Day NY | IDEA |
| Loving Homes For Plastics | Liquid Death Mountain Water | CALLEN | IDEA |
| Lunchables | Lunchables | Goodby Silverstein & Partners | IDEA |
| Malnutrition Labels | Dole Sunshine Company | L&C | IDEA |
| Marvin Gaye 50th Anniversary | Motown Museum | Commonwealth//McCann | IDEA |
| Meat Tweet | Wendy’s | VMLY&R | IDEA |
| Metaverrrrrrr | Krungsri First Choice | The Leo Burnett Group Thailand | IDEA |
| MINImalism | MINI | Serviceplan Group SE & Co. KG | CRAFT |
| MINImalism Film | MINI | Serviceplan Group SE & Co. KG | CRAFT |
| MONOPOLY OF INEQUALITIES | OBSERVATOIRE DES INEGALITES | HEREZIE | IDEA |
| Motherland Pride | KyivPride | Saatchi & Saatchi Ukraine | IDEA |
| MTN DEW x Bob Ross | MTN DEW | TBWA\Chiat\Day NY | IDEA, CRAFT |
| New York Series State of Art | New York Lottery | McCann New York | CRAFT |
| OREO Thins Protection Program | Oreo | the community | IDEA, CRAFT |
| OREO x Pokémon | OREO (Mondelez International, Inc.) | dentsu | CRAFT |
| Piñatex | Dole Sunshine Company + Ananas Anam | L&C | IDEA, CRAFT, RESET |
| Reverse Selfie | Dove | Ogilvy UK | IDEA |
| Shutter Ads | Heineken | Publicis Italy | IDEA, RESET |
| Sick Beats | Woojer | Area 23, An IPG Health Company | IDEA, CRAFT, RESET |
| Snake | Setapp | Droga5 | IDEA, CRAFT |
| Snap to Steal | Frito-Lay, North America – Cheetos | Goodby Silverstein & Partners | RESET |
| Sopranos | Chevrolet | Commonwealth//McCann | CRAFT |
| Sunbrew | Corona/ ABINBEV | David Miami | IDEA, RESET |
| Take Care | DocMorris | Sune Sorensen Ltd | IDEA, CRAFT |
| Team Up For Excellence – The Film | Remy Martin | FRED & FARID New York | CRAFT |
| Terms Against Bullying | Universidade de Madeira | White Rabbit Budapest | RESET |
| The Bread Exam | Spinneys | McCann Paris | IDEA |
| The Comeback – Shot on iPhone | Apple | TBWA\Media Arts Lab Shanghai | CRAFT |
| THE HEALTHY MAP – CARREFOUR X FORTNITE | Carrefour | Publicis Conseil | IDEA |
| The Inevitable News | The Columbia Journalism Review | Area 23, An IPG Health Company | IDEA, CRAFT, BRAVERY |
| The Lil Jif Project | Jif | Publicis New York | IDEA |
| The Menu Court | Burger King | DAVID | IDEA, RESET |
| The Repeater | OFFF | CarbonFX | CRAFT |
| The Trainee | THE 1 App | Wunderman Thompson Bangkok | CRAFT |
| The Ultimate AI Masterpiece | BMW | Goodby Silverstein & Partners | CRAFT |
| The Visible Net | Telefónica Germany | Serviceplan Group SE & Co. KG | CRAFT |
| The Wish | PENNY | Serviceplan Group SE & Co. KG | IDEA, CRAFT |
| Thrive by Five | The Minderoo Foundation | M&C Saatchi | IDEA |
| Tough Turban | Pfaff Harley-Davidson | Zulu Alpha Kilo | IDEA, RESET |
| Trapped | Insmed Incorporated | Area 23, An IPG Health Company | CRAFT |
| Uber Heetch | Heetch | Marcel Worldwide | IDEA, BRAVERY |
| Unbox a world of music | Amazon | Droga5 | CRAFT |
| Victory Swim | Nike | The Corner Shop | CRAFT |
| VILLAGE ELECTRIQUE RENAULT | Renault | Publicis Conseil | IDEA |
| Warzone in Paradise | Activision Blizzard/ Call of Duty | 72andSunny | IDEA, CRAFT |
| Welcome to the Icelandverse | Inspired by Iceland | SS+K | IDEA, CRAFT |
| What if They Were Black? | Courageous Conversation Global Foundation | Goodby Silverstein & Partners | IDEA |
| Widen The Screen | P&G | Grey NA | IDEA |
| Year in Search | CRAFT |
| TITLE | CLIENT | AGENCY | DISTINCTIONS |
| Apologize the Rainbow | Mars Wrigley, Skittles | DDB Chicago | GRANDY, IDEA , BRAVERY, CRAFT |
| The Elections Edition | An Nahar Newspaper | IMPACT BBDO | BEST IN SHOW BRAVER, IDEA |
| The Last Photo | CALM x ITV | adam&eveDDB | SOCIAL GOOD, IDEA, CRAFT, BRAVERY |
| I Will Always Be Me | Dell Technologies & Intel | VMLY&R | BEST IN RESET, IDEA, CRAFT |
| 90 Minutes of Air Conditioning | MIDEA | Pereira O’Dell | IDEA |
| A.I Ketchup | Kraft Heinz | Rethink | IDEA |
| Ability Signs | Decathlon Canada | Rethink | IDEA |
| Add the M | YWCA Metro Vancouver | Rethink | IDEA |
| Anti-NarcoCorridos | RSF | Publicis Conseil | BRAVERY |
| Are You Pressworthy? | Columbia Journalism Review | TBWA\Chiat\Day NY | IDEA |
| Black Characters | Raça Magazine | FCB Brasil | IDEA |
| Breakchains with Blockchain | Children of Female Prisoners’ Association | Horizon FCB Dubai | CRAFT, IDEA |
| Bring Home the Bud | Anheuser-Busch InBev – Budweiser | Wieden+Kennedy | IDEA, BRAVERY |
| Bundy Mixer | Diageo | Leo Burnett Australia | IDEA |
| Burger Glitch | BURGER KING | DAVID | IDEA, BRAVERY |
| Buscape. Back to the City of God. | Telefonica Vivo + Motorola | VMLY&R Brazil | CRAFT, IDEA |
| Cards of Qatar | Blankspot | Forsman & Bodenfors | IDEA |
| Chase | Apple | Park Pictures | CRAFT |
| Chillboards | Molson Coors, Coors Light | DDB Chicago | IDEA |
| Clash From The Past | Supercell / Clash of Clans | Wieden+Kennedy | CRAFT, IDEA |
| Discover The Originals | Visit Sweden | Forsman & Bodenfors | IDEA |
| Dot Go. The first object interaction app for the visually impaired. | Dot Incorporation | SERVICEPLAN GERMANY | IDEA, RESET |
| Dot Pad. The first smart tactile graphics display. | Dot Incorporation | SERVICEPLAN GERMANY / SERVICEPLAN KOREA | IDEA |
| Dream Drop | Lotto Max | FCB Canada | CRAFT, IDEA |
| eCycleland | Intel | VMLY&R | IDEA |
| EV’s on Screen | Netflix and General Motors | the community | IDEA |
| FitChix | Honest Eggs Co. | VMLY&R Melbourne | IDEA, RESET |
| Forza Canada | Fonzies – Mondelez International, Inc. | Dentsu Creative Italy | IDEA |
| Furphy, What the Truck?! | Lion, Furphy | Thinkerbell | IDEA |
| Get F*cked by the Government | Dame | Mischief @ No Fixed Address | IDEA, BRAVERY |
| Hack Market | Back Market | Marcel | IDEA, BRAVERY |
| Hands-free | Cheetos | Goodby Silverstein & Partners | IDEA |
| Human Puzzle | Prime Video | HEREZIE | IDEA |
| Impossible Combo | BURGER KING | DAVID + ZUBI | BRAVERY, IDEA |
| Inside Jobs | Volkswagen Service | AllSo | IDEA |
| Interface Interruption | Tubi | Mischief @ No Fixed Address | IDEA |
| Leo-Kellogg 70 | Kellogg Canada Inc. | Leo Burnett | CRAFT, IDEA |
| Los Santos +3ºc | Greenpeace | VMLY&R | IDEA, CRAFT |
| McEnroe vs McEnroe | Anheuser Busch Michelob ULTRA | FCB New York | CRAFT, IDEA, RESET |
| Michelob Guy | Michelob Ultra | Weiden + Kennedy + draftLine | IDEA |
| Morning After Island | Grupo Estratégico PAE | Ogilvy Honduras | IDEA |
| Museum of Chinese in Australia | MOCA | R/GA Australia | CRAFT |
| Our Worst Vintage | Flutwein | Seven.One AdFactory / Creative House + White Rabbit Budapest | IDEA |
| OutHorse Your Email | Business Iceland | SS+K | CRAFT, IDEA |
| Proud Maroons | The Alwan Foundation | the community | BRAVERY |
| Raise Your Arches | McDonald’s | Leo Burnett | IDEA |
| Reinventing Consultancy | Globant | GUT | IDEA |
| Rejected Ales | Matilda Bay Brewery | Howatson+Company | CRAFT, IDEA, BRAVERY |
| Ridiculous Excuses Not To Be Inclusive | CoorDown | SMALL | IDEA |
| Scratchboards | Activision | DAVID | IDEA, CRAFT |
| Second Life Phones for Belong | Belong | Howatson+Company | IDEA |
| See Her Greatness | Buick | Leo Burnett Detroit | IDEA |
| See My Skin | Vaseline | Edelman | IDEA, RESET |
| Shout | Movistar Telecommunications | VMLY&R Mexico | CRAFT |
| Snackable Screens/Flamin’ Hottie | Doritos/Cheetos | Goodby Silverstein & Partners | CRAFT |
| Staraoke | Prime Video | Ogilvy | CRAFT |
| Stranger Things Global Rift Takeover | Netflix | Giant Spoon | CRAFT |
| TAG The Game | Unilever/Persil OMO | LOLA-MULLENLOWE, S.L.U | IDEA, CRAFT |
| The Adult Happy Meal | McDonald’s | Wieden+Kennedy | IDEA |
| The Beauty Of… | Ulta Beauty | McCann New York | BRAVERY |
| The Black Elevation Map | Black & Abroad | Performance Art | CRAFT |
| The Boy & The Moon | Forma | Ruffian/ Watson & Co | CRAFT |
| The Bridge | PAWS NY | Klick Health | CRAFT |
| The Closer | Heineken | Publicis Italy | IDEA |
| The Coors Light | Molson Coors – Coors Light | Mischief @ No Fixed Address | IDEA |
| The Dre$$ | TIAA | The Martin Agency | CRAFT |
| The Real Air Drop | Free Fire | AKQA Sao Paulo | IDEA |
| The Rift | PENNY | SERVICEPLAN GERMANY | CRAFT |
| The Troll | IKEA | Rethink | CRAFT |
| The Truth | Car Hero | audacity, bangkok | IDEA |
| The Unburnable Book | Penguin Random House | Rethink | IDEA, BRAVERY, RESET |
| The Zé Theory | Ambev | Zé Delivery | GUT | IDEA |
| Those That Follow-Shot on iPhone 13 Pro | Apple | TBWA\Media Arts Lab | CRAFT |
| Through the Five Passes – Shot on iPhone | Apple | TBWA/ Media Arts Lab Shanghai | CRAFT |
| Touch Card | Mastercard | McCann New York | IDEA |
| Toxic Influence | Dove | Ogilvy UK | IDEA |
| Trending Billboards | BBH USA | CRAFT | |
| Triangle Tracker | Doritos | Goodby Silverstein & Partners | IDEA |
| Twix – Bears | Mars Wrigley – Twix | DDB Chicago + adam&eveDDB London | IDEA |
| Ummm.. | Boonthavorn | VMLY&R Thailand | IDEA |
| Unrecommended by Algorithm | Fnac | Publicis Conseil | IDEA |
| Wednesday hates marketing | Netflix | Netflix / Trailer Park | CRAFT |
| Wormaggeddon Creates Global Engagement (And Slays US dragons). | Adult Swim | Adult Swim with XDA | CRAFT |
| TITLE | CLIENT | AGENCY | DISTINCTIONS |
| WoMen’s Football | Orange | Marcel | GRANDY |
| ADLaM | Microsoft | McCann NY | BEST IN SHOW RESET, IDEA |
| Play It Safe | Sydney Opera House | The Monkeys, part of Accenture Song | BEST IN SHOW CRAFT, IDEA |
| Ready To Vote | Solar Impulse | Publicis Conseil | SOCIAL GOOD, BRAVERY, IDEA |
| We Didn’t Write This | NotCo / NotMilk | MRM Chile | BEST IN SHOW BRAVERY, IDEA |
| 25 Years in Search: Playground | CRAFT | ||
| AirPods – Quiet the Noise | Apple | TBWA\ Media Arts Lab | CRAFT |
| AIZOME ULTRA | AIZOME | SERVICEPLAN GERMANY | RESET |
| An American Love Story | Volkswagen of America | Park Pictures | CRAFT |
| Android Global Brand Refresh | R/GA | CRAFT | |
| Another Birthday | Apple | TBWA\ Media Arts Lab | IDEA |
| Assume That I Can | CoorDown | SMALL | IDEA |
| Baby Scan | Unilever Marmite | adam&eveDDB | IDEA |
| Balloons Are Monsters | Balloon Brigade, | Arcana Academy | CRAFT |
| Ballots Against Bullets – Survivors | Change the Ref | Alma DDB | IDEA |
| Banned Book Club | Digital Public Libraries of America | FCB Chicago | BRAVERY, IDEA, RESET |
| Bar Experience | Heineken | LePub | IDEA, RESET |
| Battle of The Badest ‘Rumble’ | General Entertainment Authority / Saudi Media Company | Park Pictures | CRAFT |
| Bigger Trees | Apple | TBWA\ Media Arts Lab | CRAFT |
| Connected Helmet | AT&T | Translation | IDEA, RESET |
| Coors Lights Out | Coors Light | Rethink | BRAVERY, IDEA |
| CORONA EXTRA LIMES | Corona | Draftline, David | IDEA |
| Cultural Avatar | Orange | Publicis Conseil | CRAFT |
| Don’t Delete Menu | Wendy’s | Wunderman Thompson Argentina | IDEA |
| DoorDash-All-The-Ads | DoorDash | Wieden+Kennedy | IDEA |
| Doppelgänger | Chipotle | GALE | IDEA |
| Dr. Rick | Progressive Insurance | Arnold Worldwide | CRAFT, IDEA |
| Dreamcaster | AB InBev – Michelob ULTRA | FCB New York | BRAVERY, CRAFT, IDEA, RESET |
| Dreamcaster Documentary | AB InBev – Michelob ULTRA | FCB New York | CRAFT, IDEA |
| Driving While Black | Courageous Conversation Global Foundation | Goodby Silverstein & Partners/Critical Mass | CRAFT, IDEA |
| England Bitter | Victoria Bitter | The Monkeys, part of Accenture Song | IDEA |
| Freeing Taco T***day | Taco Bell | Deutsch LA | BRAVERY, IDEA |
| Frequencies of Peace | Babyshop | FP7 McCann | IDEA |
| Fuzzy Feelings | Apple | TBWA\ Media Arts Lab | CRAFT, IDEA |
| Grimace’s Birthday | McDonald’s | Wieden + Kennedy | BRAVERY |
| Have AI Break | KitKat | Courage | IDEA |
| Heinz Ketchup & Seemingly Ranch | Kraft Heinz | Rethink | BRAVERY |
| Heinz Ketchup Fraud | Kraft Heinz | Rethink | BRAVERY, CRAFT, IDEA |
| Heinz Tattoo Label | Kraft Heinz | Rethink | CRAFT, IDEA |
| Heinzjack | Heinz | FP7 McCann | IDEA |
| Huracán Ramírez vs. La Piñata Enchilada | Apple | TBWA\ Media Arts Lab | CRAFT |
| I’m Dying Inside | Modibodi | Howatson+Company | CRAFT |
| iPager | Android | DAVID Miami | BRAVERY, IDEA |
| Just Joking | Sandy Hook Promise | BBDO New York | IDEA |
| Let’s Change the Story | LALCEC | Grey Argentina | IDEA |
| Life Extending Stickers | MAKRO COLOMBIA | VML / GREY COLOMBIA | CRAFT, IDEA |
| Love Your Boys | MANSCAPED | Pereira O’Dell | IDEA |
| Mayo McHack | Unilever/Hellmann’s | Edelman | IDEA |
| Michael CeraVe | CeraVe | Ogilvy PR | BRAVERY, IDEA |
| Milk Manga | SEKI MILK | VML Ogilvy Japan | IDEA |
| Mosquito vs Mosquito | QuintoAndar | GUT | IDEA, RESET |
| Mr. P | Pringles | Grey | IDEA |
| Nativa Meter | Cerveza Nativa / Bavaria / Ab InBev | L&C | IDEA |
| OreoCodes | Oreo | VML | CRAFT, IDEA |
| Passive Cooking | Barilla | LePub | RESET |
| Plug-Inn | Renault | Publicis Conseil | IDEA, RESET |
| Power Your Party | Ocean Spray | Orchard Creative | CRAFT |
| Proudly Second Best | Ikea | DAVID/ INGO | IDEA |
| Proudly Second Best: Print | Ikea | DAVID/ INGO | CRAFT, IDEA |
| Rewilding Mode | Husqvarna | Weber Shandwick | IDEA |
| Schoolgirl Newscasters | EBM | IMPACT BBDO | IDEA |
| Scrolling Therapy | Eurofarma | Dentsu Creative | CRAFT, IDEA |
| Self Love Bouquet | DoorDash | GUT | BRAVERY, IDEA |
| Shot on iPhone | Little Garlic – Chinese New Year | Apple | TBWA\ Media Arts Lab | CRAFT |
| Shot on iPhone | The Invincibles | Apple | TBWA\ Media Arts Lab | IDEA, RESET |
| Sweethearts Situationships | Spangler | Tombras | IDEA |
| Thank You, France | Etsy | Orchard Creative | CRAFT |
| The Artois Probability | Stella Artois/ ABInveb | GUT | IDEA, RESET |
| The Brake Room | Chick-fil-A | McCann NY | BRAVERY, IDEA, RESET |
| The Cost of Beauty | Dove | Ogilvy UK & Ogilvy Toronto | BRAVERY, CRAFT, IDEA |
| The First Edible Mascot | Pop-Tarts | Weber Shandwick | IDEA |
| The Font That Saves Eyes | Intel | VML | CRAFT |
| The Most Beautiful Sound | American Society of Clinical Oncology (ASCO) | Grey New York | CRAFT |
| The Newspapers Inside The Newspaper Edition | An Nahar Newspaper | IMPACT BBDO | BRAVERY, IDEA |
| The Santa Stories: The Note | The Coca-Cola Company | VML | CRAFT |
| The Tax Free Bagel | Philadelphia Cream Cheese – The Kraft Heinz Company | GUT | IDEA |
| The True ID Card | NYX Professional Makeup | Buzzman | BRAVERY |
| The Unnoticeable Whopper | Burger King France | Buzzman | IDEA |
| This is Footy Country | Telstra | The Monkeys, part of Accenture Song | CRAFT |
| This Was Never A Long Shot | Nike | Wieden+Kennedy | IDEA |
| Time Fighters | Renault | Publicis Conseil | IDEA, RESET |
| Tip for Heinz | Kraft Heinz | Mischief @ No Fixed Address | IDEA |
| TOUCH | Mastercard | Howatson+Company | CRAFT |
| Trust Journey | Orange | Publicis Conseil | CRAFT |
| Turnstile Turbines | Iberdrola | Weber Shandwick Paris | IDEA |
| Waiting Room | Apple | TBWA\ Media Arts Lab | IDEA |
| WASTECARE | AIZOME | SERVICEPLAN GERMANY | CRAFT |
| We Agree On | The Coca-Cola Company | VML | IDEA |
| Weather Anything | Macpac | The Monkeys, part of Accenture Song | IDEA |
| What the Football | Nike | Wieden+Kennedy | CRAFT |
| Where To Settle | Mastercard | McCann Poland & McCann NY | BRAVERY, IDEA, RESET |
| Wood Milk | MilkPEP | GALE | IDEA |
| World Cup Delivery | Delivery Hero/ PedidosYa | GUT | IDEA |
| You Don’t Know The Half of It | The Harris Project | Havas New York | CRAFT |
| Your Mission | Etsy | Orchard Creative | CRAFT, IDEA |
| TITLE | CLIENT | AGENCY | DISTINCTIONS |
| Meet Marina Prieto | JCDecaux | DAVID MADRID | BEST IN SHOW – IDEA | GRANDY, CRAFT |
| Mayo Haters | NotCo Kraft Heinz | GUT | BEST IN SHOW- BRAVERY |
| If You’re Into It, It’s In The V&A | The V&A | adam&eveDDB | BEST IN SHOW – CRAFT, IDEA |
| Child Wedding Cards | UN Women | Impact BBDO | BEST IN SHOW-PSA | SOCIAL GOOD , IDEA |
| CARS TO WORK | Renault | Publicis Conseil | BEST IN SHOW – RESET, BRAVERY, IDEA |
| 47 | Café Joyeux | Klick Health | CRAFT |
| Alcaraz Signs | Netflix Spain | DAVID MADRID | IDEA |
| BK x KFC: The Impossible Collab’ | Burger King France | Havas Paris + Buzzman | BRAVERY |
| Bundles of Joy | Burger King | BBH | IDEA |
| Can’t Unsee It | Kraft Heinz | Rethink | IDEA |
| Chilean Sea Bass | Goldfish | Mischief @ No Fixed Address | IDEA |
| Clean Sponsorship | Consul Appliances | DM9 | BRAVERY, IDEA |
| Fake Marriage | Awakening Foundation | DENTSU CREATIVE TAIWAN | IDEA |
| Fight for Thais’ Gut | Dutchie | Ogilvy Bangkok | IDEA |
| Flock | Apple | TBWA\ Media Arts Lab | CRAFT, IDEA |
| Haaland Payback Time | Supercell | DAVID New York | IDEA |
| In Transit | Callen-Lorde, NYC LGBT Historic Sites Project, MTA | Area 23, an IPG Health Company | BRAVERY, IDEA |
| Lap of Legends | AB InBev – Michelob ULTRA | FCB New York | CRAFT |
| Lidlize | Lidl | Marcel | IDEA |
| LONG LASTING REVIEWS | Darty | Publicis Conseil | IDEA |
| Magnetic Stories | Siemens Healthineers | Area 23, an IPG Health Company | IDEA, RESET |
| Mayo Haters | NotCo Kraft Heinz | GUT | IDEA |
| Missed Birthdays | ITV X CALM | adam&eveDDB | CRAFT |
| Never Just A Period | Essity – Libresse / Bodyform | AMVBBDO | CRAFT, IDEA |
| No Smiles | MCDONALD’S JAPAN | TBWA HAKUHODO | IDEA |
| Olympic Curry | McDonald’s | DDB Paris | IDEA |
| Other Hand | Cheetos | PepsiCo | Goodby Silverstein & Partners | IDEA |
| Paid Through Parents | Molson Coors Beverage Company | Rethink | BRAVERY, IDEA |
| PLUG-INN BUSINESS | Renault | Publicis Conseil | IDEA, RESET |
| PRICE PACKS | PENNY | Serviceplan Group SE & Co. KG | CRAFT, IDEA |
| Prize On The Bone | KFC | DM9 | IDEA |
| Recycle Me | The Coca-Cola Company | Ogilvy | CRAFT, IDEA |
| Rice of Glory | Super Extra | Grey Argentina | IDEA |
| Room for Everyone | Mastercard | McCANN Poland | IDEA |
| SAD KAMA-CHAN | FOOD PASSION CO., LTD. | GREY Thailand | IDEA |
| Samsung ThrowBack Deals | Samsung | MRM Brazil | IDEA |
| See My Name | Molson Coors Beverage Company | Rethink | IDEA |
| Selfless Shelves | Puck | FP7 McCann | IDEA |
| SIGHTWALKS | UNACEM – Cemento Sol | Circus Grey | IDEA, RESET |
| SleepBound | HeySong-Wincafe | DENTSU CREATIVE TAIWAN | CRAFT |
| SMUGGLERS | Marmite | adam&eveDDB | IDEA |
| So Many Dicks | e.l.f. Beauty | OBERLAND | BRAVERY, IDEA |
| Stop Working Out in the Past | Tonal | Quality Experience | CRAFT |
| Submerged | Apple | TBWA\ Media Arts Lab | CRAFT, RESET |
| Telstra – Better On A Better Mobile Network | Telstra | Bear Meets Eagle On Fire | CRAFT, IDEA |
| Thanks for Coke-Creating | The Coca-Cola Company | VML | IDEA |
| The Athletes Code | Powerade | Ogilvy | IDEA |
| The Benz Effect | Mercedes-Benz Thailand | BBDO Bangkok | IDEA |
| The Cheeky Controller | XBOX | McCann London | IDEA |
| The Everyday Tactician | XBOX | McCann London | BRAVERY, IDEA |
| The Last Barf Bag | Dramamine | FCB Chicago | BRAVERY, CRAFT, IDEA |
| The New President | AnNahar Newspaper | Impact BBDO | BRAVERY, IDEA, RESET |
| This is not a game | Telefónica Movistar | VML México | BRAVERY, CRAFT, IDEA |
| Transition Body Lotion | Vaseline | OGILVY SINGAPORE | BRAVERY, IDEA, RESET |
| U up? | IKEA | Rethink | IDEA |
| Unfrosted: Not Brought to You by Pop-Tarts | Pop-Tarts | Le Truc | IDEA |
| Waylon | IAMS | adam&eveDDB | IDEA |
| Windows Break | Nestlé Canada | Courage Inc | IDEA |
| Winning Isn’t for Everyone | Nike | Wieden+Kennedy | CRAFT |
| Worlds Most Famous Hand Model | Stella Artois | GUT | IDEA |
