Welcome to The International ANDY Awards, the first show of the year that celebrates the purity of ideas above all else. For over 60 years, The ANDYs have stood as one of the most sought-after awards for creative excellence in advertising. This prestigious award is renowned as a predictor of the industry’s best, honoring the craft, innovation, and bravery that propel our industry forward.
Celebrating Bravery and Innovation
Bravery is a cornerstone of The ANDYs, embodying both ambition and belief in pushing creative boundaries. Our Redefining Series shines a spotlight on personal and shared truths, formally recognizing the collaboration between creative agencies and brand marketers who courageously embrace risk.
The ANDYs are an idea-based show, accepting work across all mediums. Entries are judged through the lenses of Craft, Reset/Innovation, and Bravery, ensuring a level playing field for all. The absence of strict categories does not diminish the chances of winning; rather, it provides an equal opportunity for all entries to shine.
A Transparent and Educational Awards Process
In our commitment to greater transparency and education, The ANDYs have reimagined the awards process to better serve the global community. We invite everyone into the judging room, allowing entrants to receive real-time feedback from top creative leaders in one integrated setting. This unique approach ensures that our judging process remains open, fair, and insightful.
The ANDY Jury is renowned for its high-caliber judges, selected based on their creative reputation. This distinguished group consistently reflects the leadership that continues to evolve our industry. With just one world-renowned, integrated group of creative leaders, The ANDYs maintain a consistent and unified standard of excellence.
Supporting Communities and Future Talent
The ANDYs are dedicated to giving back. Funds from the awards are earmarked for charitable donations, student scholarships, and mentoring programs, reflecting our commitment to all communities. We believe in supporting the next generation of creative talent and helping them break through barriers.
Our regional competitions provide a platform for entrants from all over the world to submit their ideas at no cost. Each region is represented by a jury that reflects the area’s creative excellence, with titles awarded for ‘Best of’ in regions including Africa, APAC, Greater China, Europe, LATAM, and SWANA. Those who excel in the regionals are shortlisted for the main, global competition. In the new calendar year, all entrants from regional competitions have the opportunity to advance to the Global competition.
Beyond the Awards
The ANDYs are more than just a competition. We produce a documentary series that explores the lives and careers of legends in the advertising industry, offering insights and inspiration to creatives everywhere.
Join us at The International ANDY Awards, where we celebrate the best in advertising and continue to push the boundaries of creative excellence.
Bravery
Bravery is the element that we attribute to the most forward creative thinking as it is both an ambition and a belief. In addition to our Redefining Series that highlights personal and shared truths, The ANDYs formally honor the collaboration between the creative agency and their brand marketer who ultimately takes the risk.
No Categories
The ANDYs are an idea-based show accepting work in all mediums which can be judged through lenses including Craft, Reset/Innovation, and Bravery. The nature of our model creates an equal playing field. “No categories” does not mean less chance to win, it means an equal chance.
Transparency
In the name of greater transparency and education, The ANDYs have reinvented an awards process that better serves the global community. By inviting everyone into the judging room, entrants receive real-time feedback on their work from top creative leaders in one integrated setting.