Firas Shabaneh
Founder, CEO, Big Fish Marketing
Firas has extensive knowledge in Marketing, Brand Management and Communication. With over 25 years of experience at both, agency and client sides; he was exposed to several industries and executed various plans to meet brand objectives. During his agency time, he managed to work with Telecommunication companies; Automotive, Airlines, Banking and Insurance, FMCGs and many more. Allowing him to shape collective insights on how to tackle such industries with strategic marketing solutions. Then, as General Manager of Brand Marketing at a Leading Electronics brand for the Levant region for almost 10 years, he was required to implement customized solutions and lead activities with local insights in mind, trying to achieve overall company goals across these countries.
He then went on and put his heart and mind in Establishing Bigfish Marketing Solutions. A leading agency in it’s field, with offices in Amman, Riyadh, Baghdad and Abu Dhabi. Accompanied with a team of experts, working hard to deliver various marketing needs and provide a vast range of services to their partners in the region.
Firas has a Master’s degree in Marketing from Huddersfield University, in addition to a Mini MBA certificate from the University of California in collaboration with YEA Jordan. He has conducted several Marketing trainings with AMIDEAST Jordan and INJAZ. Being a football fan at heart, He is also a board member at Amman Football Club.


