Sarah Ko

Executive Creative Director, Publicis Singapore

Sarah’s journey started with a detour – she was a suit for 2 ½ years before moving to Creative, which made her the oldest junior writer in Ogilvy Manila. Undeterred, she quickly rose the ranks and in just 2 years, became the agency’s youngest ACD.  From there she moved to Lowe Thailand. Today, she is ECD of Publicis Singapore, leading a team of 60+ FMCG specialists for one of the Groupe’s biggest clients – P&G. 

For nearly 2 decades, Sarah has penned stories and campaigns for over 80+ global and regional brands, across 23 categories in 12 markets. Everything from head, shoulders, knees, toes, eyes and everything in between.

Her insatiable hunger for excellence has led to work that’s been recognized in D&AD, Cannes, One Show, Clio, Adfest, Spikes, Epica, AdStars, WARC, Effies, and LIAA. Recently, she served at the 70th Cannes Lions Print & Publishing Jury, 2025 Adfest, and 2026 One Show Jury.

When she’s not busy chasing after the next big idea, you can find her chasing after her two Tasmanian devil daughters.