Thank You for Celebrating Creativity with Us

To everyone who joined us for the 2025 ANDY Awards — thank you.

Your presence helped make this year’s celebration an unforgettable one. From the energy in the room to the brilliance of the work on display, the night was a true reflection of the creativity, bravery, and innovation that continues to push our industry forward.

We’re excited to share a few highlights from the show:

Photos from the evening are available [here]
Explore the winning work [here]

Honoring Creative Excellence

This year’s winners reflected the power of ideas to connect, challenge, and reimagine. From intimate storytelling to bold cultural statements, the recognized work spanned industries, regions, and formats — all while raising the creative bar.

Best in Show / GRANDY
DAVID Madrid for “Meet Marina Prieto” – JCDecaux
A heartwarming OOH campaign that turned a 100-year-old into a media icon.

Bravery Award
GUT for “Mayo Haters” – NotCo & Kraft Heinz
A fearless celebration of individuality and brand honesty.

Best in Craft
adam&eveDDB for “If You’re Into It, It’s In The V&A” – V&A Museum
A vibrant invitation to explore creativity in every form.

RESET Award
Publicis Conseil for “Cars To Work” – Renault
Fighting transportation inequality and helping secure Brand of the Year.

Public Service Award
IMPACT BBDO for “Child Wedding Cards”
A haunting visual reminder of the issue of child marriage.

Special Honors:

• Independent Agency of the Year: Rethink

• Holding Company of the Year: Omnicom

• Networks of the Year (tie): BBDO, DDB, Publicis Groupe

• Production Company of the Year: Smuggler

• Best New Agency: Courage

Best of Region

• Europe: “Meet Marina Prieto” – DAVID Madrid / JCDecaux

• LATAM: “Sight Walks” – Circus Grey / UNACEM

• SWANA: “The New President” – IMPACT BBDO / ANNAHAR Newspaper

• Asia: “Transition Body Lotion” – Ogilvy Singapore / Vaseline

• China: “SleepBound” – Dentsu Creative Taiwan / HeySong

🎓 Best in Show, Student:
“Ink Up, Wash Out!” for Crayola – BYU AdLab
This outstanding student work earned a $10,000 scholarship.