Xanthe Wells, Executive Creative Director, Google
Recognized in 2015 by Ad Age as one of the industry’s “40 Under 40,” and by Business Insider as one of the “30 Most Creative Women in Advertising,” Xanthe is currently Executive Creative Director at Google working across all of the hardware brands including Google Pixel, Google Home, Nest, Wifi and Chromecast.
Previously she was Global Creative Director at Nest where she found creative ways to bring to life the company’s mission: to create a thoughtful home that cares for the people inside it and the world around it. From packaging design to experiential retail design, to national ad campaigns, her goal was to bring this story to more consumers.
Before joining the amazing folks at Nest, she served as Executive Creative Director at TBWA MAL for Good, working on social good projects for One Love Foundation, Chicago C.R.E.D and XQ: The Super School Project. Prior to that, she led the creative department of the Los Angeles-based boutique agency, Pitch, where she was Chief Creative Officer for three years. Before landing at Pitch, Xanthe spent seven years at TBWAChiatDay Los Angeles, moving from art director to creative director.
Xanthe’s work has been cited by numerous press outlets, including AdAge, Fast Company, Adweek, Creativity and the New York Times, in addition to all of the major industry award shows including Cannes Lions, The One Show, Andys, CA and Clios. She’s also been recognized as one of 17 Los Angeles Power Moms by Red Tricycle and by the Genii Awards for Excellence in Advertising 2016.
An art director by trade, Xanthe was born and raised in the heart of San Francisco but now lives in Palo Alto with her family. Outside of agency life, Xanthe is an active 3% conference participant, and a partner in OH YES!, a natural foods pizza company sold in Whole Foods. She is also the co-Founder of Breathe, the first and only aerosol cleaning brand approved by the EPA’s Safer Choice Program, now sold in Wegman’s and Walmart.