FREQUENTLY ASKED QUESTIONS

What are the ANDYs?

Founded in 1964, the ANDYs honor global creativity aligned with a brand. Creative agencies, production houses, portfolio school students, brand marketers, and individuals submit their work.

How do I enter since you eliminated categories?

We’ve streamlined our submission process, and hope you find it much simpler than years past. Simply enter your best ideas and note whether or not you’d like our Jury to judge it beyond the idea for its craft distinction,  RESET/innovation, and/or bravery.

The RESET distinction was first introduced in 2008 when the show needed a place for ideas that did not conform to any categories at the time as the industry evolves at a rapid rate and continues to do so. Work that is considered RESET is truly innovative and in recent years has heavily been represented by tangible tech products.

The Bravery distinction represents powerful creative ideas that require a leap in the minds of their makers, who make connections that no-one else thought to make and, crucially, they require a leap from the marketers who back them. This distinction was first introduced in 2014, during the ANDYs 50th Anniversary and has since been awarded to Volkswagen, Chipotle, Burger King, Procter & Gamble, and Nike.

What do I need in order to submit?

  • Film, audio or print files – flat submission fee includes up to 3 executions as ‘one idea’. This can be the case film + the actual film, audio file + web-film, or any print combination to best demonstrate the work.
  • Vertical for context – We ask that entrants provide a vertical the submission is associated with in order to help frame the work and give context to the jury.
  • Knowledge (and acknowledgment) of which file in your submission can be used for live stream footage.
  • Three names in credits plus a username (Skype, Messenger, etc.) and phone number where the Jury can reach out LIVE should their work place. If your work does place we will reach out to ensure full credits to live in the winner’s archive to live on indefinitely.
  • Short description about the work and any additional context the Jury should know (200-word max). Optional. This is where you

can submit a URL. As you have up to three executions to demonstrate the idea, we recommend placing all relevant information into your films directly.

What is the new pricing structure?

Enter your ideas for a flat fee of $1,000 per.  Idea, Craft, Social Good (up to 3 executions, mixed media files will be accepted) fall under the umbrella of this fee.  Craft and Social Good are optional and do not incur incremental charges.

The only incremental fees will be if you’d like your Idea considered for RESET or Bravery Award distinctions, each are an incremental $500. Upon check out, a 6.6% processing fee will be applied for file processing.

What are the highest distinctions?

Besides a prestigious spot on the industry’s toughest awards list, all work that places is in contention to compete for the Show’s highest honor of Best-In-Show, the GRANDY.

All Social Good work that places will be considered for the Richard T. O’Reilly Award, our Best-In-Show for public service work.

All ideas can also be incrementally submitted to be considered for RESET (innovation) and the BRAVERY Award.

The RESET distinction was first introduced in 2008 when the show needed a place for ideas that did not conform to any categories at the time as the industry evolves at a rapid rate and continues to do so. Work that is considered RESET is truly innovative and in recent years has heavily been represented by tangible tech products.

The Bravery Award represents powerful creative ideas that require a leap in the minds of their makers, who make connections that no-one else thought to make –and, crucially, they require a leap from the marketers who back them. This distinction was first introduced in 2014, during the ANDYs 50th Anniversary.

Should I enter RESET?

As in the past, there can be multiple RESET winners, unlike our other highest distinctions.

RESET ideas, push boundaries and represent true innovation and the contagious thinking which propels us forward. In recent years RESET has encompassed all technology-based creative ideas and experiences created or utilized on behalf of a brand. Closely described as tangible tech or spatial tech, activations and products can take many forms. Products absolutely must be real-world however entries will not be discredited based on scale.

Should I enter for the Bravery Award?

We recognize that ideas representing the highest standards of contagious thinking do not contribute to our industry or culture without the support and bravery of the marketer.  We encourage more of this collaboration by highlighting the best.

The Bravery Award is limited to one marketer per year, however, the shortlist in this category goes on to be recognized by The ADVERTISING Club of New YoRk’s prestigious event Brave Brands.

2018 Honorees:
Burger King
DIESEL
IKEA
KFC
Mars
Nike
Orange
P&G
Qualcomm
Tide

Tell me more about the social good distinction.

If the idea was created for a pro bono or public service client please note it by ticking the box for Social Good. If those socially conscious ideas make it to the winner’s circle, they are eligible for the best in show better known as the Richard T. O’Reilly (named for the Founder of the Partnership for a Drug-Free America) and a donation of $10,000 directly to the charity the winning work was created to promote.

What is the eligibility period?

Work must have been live between March 1, 2018 – March 1, 2019.

How is the work judged?

The ANDYs remain one, integrated Jury of hand-selected globally renowned creative leaders. All Jurors see all of the work. The work is judged and reviewed over three rounds during the week of final judging.

When is the deadline?

The initial deadline is January 30, 2019. Late fees of $100 per submission go into effect midnight PST on January 31st. A late fee of is added due to the additional labor needed to review late entries before the judging week to ensure they are perfect and ready to view!

When does the ANDY Awards publish the nominees list?

The winning work will be revealed within the week that final judging takes place. Check for winners list week of March 19th, 2018.

What is the new pricing structure?

1500 USD First Entry

1250 USD All Subsequent Entries

500 USD incremental to be considered for RESET

500 USD incremental to be considered for BRAVERY

250 USD per submission after the January 30th deadline.

6.6% processing fee You will be emailed your invoices, payment information, and print work forms (if applicable) through the entry system upon finalization.

4% credit card fee

Can I edit/add credits after I’ve submitted payment and completed my entries?

Yes. Get in touch with The ANDY team if there are changes to the entrant company name or client name. If the workplaces in the Show the ANDYs team will reach out to confirm full credits for the winners’ archive and press.

I’m a student.

We love students!  You represent the future of our industry.  Your ideas will receive the same attention from our Jury as those created by professional companies.  Enter your ideas for a flat fee of $100 per.  Please ensure you are using the correct entry portal to submit.  The Glenn C. Smith (Best in Show for the student competition) will receive a $10,000 Scholarship to support further studies and entry into our business.

If I want to enter the Student ANDY Awards do I have to be currently enrolled in my school/university or can I enter work from before I graduated?

Any fulltime student in an accredited institution of higher learning is eligible to submit entries. Students must be currently enrolled in their university in order for their work to be eligible for the ANDY Awards.

How will I know if I have won an ANDY Award (Professional and Student)?

How do I change my account information from the previous year?

We do not keep the previous year’s login information. After you register, you will receive an email with your 2019 log in information. The passwords are automated and will look something like this: 3Cx45qu9. We are sorry for the inconvenience but they cannot be changed. If you do not remember your password, reach out right away.

Can I edit/add credits after I’ve submitted payment and completed my entries?

Yes. Get in touch with The ANDY team if there are changes to the entrant company name or client name. Other credits will not be made public before confirming with winners directly.

What is the donation box on the finalization page?

The ANDYs are produced by the ADVERTISING Club of New York, which runs a 501-C3 Foundation which provides scholarships, grants, internships and fellowships to ensure a bright future for our industry.  We also lead the way on Diversity & Inclusion efforts, ensuring that the future is not only bright, but a reflection of all, inclusive to genders, cultures/ethnicities, orientations, and abilities.

Why do I keep getting a “file too large” error?

For assistance formatting your creative to our specs, please refer to EntryBot.com. Quickly upload your files and select International ANDY Awards. EntryBot is in the cloud and available 24/7 from anywhere in the world.

Why do print submissions require physical boards?

The jury prefers to judge print including graphic design and package design off-screen.

What are the print submission guidelines?

For submissions where you selected PRINT as the medium, please send in the following:

File Type: JPEG
Dimensions: Same as source
Quality: 300DPI
Max File Size: 20MB
Colorspace: RGB

  • ALL print entries must provide proof(s) mounted on poster board with a 1 inch border surrounding the ad, devoid of credit lines, 11” x 17” (or A3) in size. No enlarged images.
  • ATTACH TWO ENTRY FORMS TO THE BACK OF EACH ENTRY. For e.g. for a 3 part campaign include 6 entry forms.
  • ATTACH THE BARCODE TO THE FRONT OF THE WORK AT THE BOTTOM LEFT-HAND SIDE OF THE PIECE. Attach to the first execution within a campaign.
  • For more than 1 print execution (a campaign of 2 or 3) tape each board together accordion style reading from left to right (horizontal) as a single unit. Number each ad within the campaign in the same sequence as indicated on the entry form.
  • Printed Materials and Promotions: submit original materials. These may be mounted at the discretion of the entrant to protect items during the cataloging process. A clear, plastic sleeve is advisable for printed materials such as brochures, annual reports, etc.

SEND YOUR PRINT ENTRIES BY FEBRUARY 21, 2018 TO:

The International ANDY Awards
989 Avenue of the Americas, 7
th Floor
New York, NY 10018 USA

When entering print work, what does accordion style mean?

In our Entry Packet materials we state “For Print Campaigns, tape each campaign together accordion style reading from left to right (horizontal) as a single unit. Number each ad within the campaign in the same sequence as indicated on the entry form.”  We ask for the work this way so we know exactly what order it should be viewed and can help to prevent the work from being separated.

Please consider the following when preparing your PRINT entries for shipment:

– Do NOT send your work rolled in a tube.

– Don’t forget to include your itemized list inside your package.

– If the same print piece is entered more than once, it is imperative that you attach all barcodes needed to the front of your piece. This is the only way it will be judged.

Can I submit supplemental/additional print work to be included alongside my print or video/audio entries?

Only if it is necessary to properly judge. If you decide to send us supplemental materials, please attach

the entry form to the back so we can match it to the appropriate entry.

I didn’t know that! It’s too late to send! Will my work still be judged?

The work will still be judged regardless if you cannot send a board.

I entered a two or three-executions PRINT campaign. How should I send you that?

For Print Campaigns, tape each campaign together accordion style reading from left to right (horizontal) as a single unit. Number each ad within the campaign in the same sequence as indicated on the entry form.”  We ask for the work this way so we know exactly what order it should be viewed and can help to prevent the work from being separated.

Please consider the following when preparing your PRINT entries for shipment:

– Print work should be roughly A2, A3, OR A4 size.

-Print work should be mounted to a foam board.
– If not mounted, make sure to send the work flat, not rolled or bent.
– Include a copy of your invoice with your shipment.

If the same print piece is entered in more than JUST IDEA (i.e. CRAFT, RESET OR BRAVERY), it is imperative that you attach all barcodes needed to the front of your piece. This is the only way it will be judged. 

What is this barcode for and why do I need it?

If submitting physical printed materials, you will receive a barcode along with your invoice. The barcode is how the Jury judges your print or physical pieces of work. It is found at the bottom of your print forms generated by AwardCore. Please ensure the barcode is securely attached to the front of your physical print piece on the lower left-hand side and the entry code affixed to the back.

Can I submit supplemental/additional print work to be included alongside my print or video/audio entries?

Only if it is necessary to properly judge. If you decide to send us supplemental materials, please attach

the entry form to the back so we can match it to the appropriate entry.

I’m a new entrant and I’m totally lost.

Welcome, and don’t worry!  Please contact a member of the ANDY team and we’ll help you out and even give you a discount code to use.