Farah El Feghali

Executive Creative Director, McCann Paris

Farah is Executive Creative Director at McCann Paris, where he leads global creative for La Roche-Posay and MSC Cruises, alongside creative excellence across the agency. His 14+ year career has taken him from Beirut to Tokyo, Berlin, New York and Paris, through BBDO, Ogilvy and R/GA.

A two-time Cannes Lions Grand Prix winner, his work includes The Bread Exam, a bread recipe designed to help detect early signs of breast cancer, and #Optink, the organ-donor tattoo. His work has been recognized across D&AD, The One Show, Clio, LIA, Eurobest, ADC and other leading international shows.

Farah has ranked among the world’s top creatives, from #8 Copywriter worldwide at Cannes Lions in 2021 and #3 at D&AD in 2022, to #4 Executive Creative Director worldwide and #2 in Europe in The One Show’s 2026 rankings.

He has served on juries for Cannes Lions, D&AD New Blood and ADC France, and remains actively involved in creative education and mentorship through Young Lions France, the AACC and Miami Ad School.