Florencia Loda, Executive Creative Director, draftLine

Florencia Loda is the Executive Creative Director at draftLine Buenos Aires, the in-house agency of AB InBev. She works with both local and global brands, including Quilmes, Brahma, Tada, Goose Island, and Corona, among others.

With over 15 years of experience in the industry, many of her works have successfully turned into large advertising campaigns, earning recognition at both international and local festivals such as Cannes, Clio Awards, Effie Latam, D&AD, FIAP, Wave Festival, Effie Argentina, El Ojo de Iberoamérica, and El Diente Argentina.