The ANDY Awards are a barometer of the industry’s best as an Idea-based Show with a world-class integrated Jury. All work is reviewed together based on the idea and through the different lens including Craft, Reset/Innovation and Bravery.
By including integrated disciplines and diverse perspectives, our Jury can recognize the work’s merit and strongest attributes without the confines of categories. Our intent is to save our entrants time and expense producing multiple case films for different types of media. This model will also, and most excitingly, allow for a broader pool of work to be seen.
Entrants are eligible to win ANDY Gold as well as compete for the Show’s highest honor of Best-In-Show, the GRANDY. All work submitted on behalf of a non-profit organization is also considered for the Richard T. O’Reilly Award. All ideas can be incrementally submitted for consideration of RESET (innovation) and its ability to be a BRAVE way forward.
To create transparency and a learning environment for the community, submitted work will be shown live and discussed among the world’s most respected creative leaders.
Please be sure to read the guidelines and reach out with any questions.
Film, audio or print files – flat submission fee includes up to 3 executions as ‘one idea’. This can be the case film + the actual film, audio file + web-film, or any print combination to best demonstrate the work.
Vertical for context – We ask that entrants provide a vertical the submission is associated with in order to help frame the work and give context to the jury.
Acknowledgment of which file in your submission can be used for live stream footage.
Three names in credits plus a Skype username and phone number where the Jury can reach out LIVE should their work place. If your work does place, we will reach out to ensure full credits to live in the winner’s archive.
Short description about the work and any additional context the Jury should know (200-word max). Optional.
This includes ALL brand activations and will be judged on the creative idea. The work could have been experienced on any type of platform or medium.
This is the foundation for your submissions. Each area beyond this is optional.
Work can be judged an additional time based on its design and production merit. This includes any elements of design or production including animation, art direction, cinematography, copywriting, data visualization, direction, editing, graphic design, illustration, music, package design, photography, typography, UX/UI, VR/AR/MR/CG, VR/CGI, VFX.
This is not an additional lens of review, however, work that was created on behalf of a non-profit is eligible to win ANDY Gold and be considered for the Richard T. O’Reilly Award, best-in-show for public service should it place on the winners list. Please check this box if the work submitted was created for a non-profit organization.
RESET / INNOVATION
RESET ideas set a new standard for advertising and represent true innovation. Closely described as tangible tech or spatial tech, activation and products can take many forms. Products absolutely must be real-world however entries will not be discredited based on scale.
Submissions indicated as RESET will be judged an additional time based on its technical or disruptive attributes. This includes all ground-breaking technology-based creative ideas and experiences created or utilized on behalf of a brand. Incremental Fee
It takes a lot to get a great idea through the advertising “gauntlet” of focus groups, legal roadblocks or otherwise, and we recognize the risks on the marketer side. The Bravery Award recognizes the creative collaboration between a client and creative team, allowing for bold and courageous ideas to come to fruition and help evolve our industry. Incremental Fee
If submitting print files, please review guidelines on physical materials needed below.
Print / Physical Materials Needed:
If you have a submission that is ALL print, we ask that you send a mounted physical copy of the print files to The ANDY Awards office. This is the preferred method to judge the work. The physical print should be within the A2 sizing range:
16.5 x 23.4in
420 x 594mm
Before shipping, you will need to attach the form with entry ID and thumbnail to the back of the print. You will receive this form when finalized, which will also have a barcode. The barcode is how the Jury votes on your work.
Please ensure the barcode is securely attached to the front of your physical print piece in the lower left. For print submissions that have more than one execution, the barcode is only needed on the first print.
If you have further questions, please contact the ANDY Awards team at firstname.lastname@example.org or 212.533.8080.
For assistance formatting, your creative to our specs use EntryBot.com by quickly uploading your files and select International ANDY Awards.
If you have questions regarding uploads please contact our platform partner AwardCore at email@example.com.
By submitting ideas each entrant authorizes the ANDYs to screen, publish or stream their submissions and agrees to the official rules. The ANDYs reserve the right to disqualify any submission that is deemed invalid to eligibility dates. Full terms & conditions found on andyawards.com.