Masaya Asai, Chief Creative Officer, Droga5 Tokyo
Problem-solving through creativity and innovation has always been the focus of Masaya’s career and passion. Originally from Sapporo and educated at Academy of Art University in San Francisco, Masaya joined Droga5 in 2021 to lead its Tokyo launch. His bi-cultural perspective, drawn from his roots in Japan and the US, has been praised and recognized internationally. Masaya is known for his meticulous work ethic and creative direction that explores simple human truths, and believes that taking bold and unconventional approaches can open up brave new avenues for future brand experience.
Masaya has won over 100 international awards, including Cannes Lions Grand Prix and Grand Clio. In 2018, he was featured on a “39 Designers who will change the world“ list by Forbes Magazine Japan, in 2019 he appeared on the “40 under 40: Young Leaders in APAC“ list and in 2020 he was named “Creative Person of the Year” by Campaign Asia.