Prerna Mehra is an award-winning Executive Creative Director known for her boundary-pushing ideas and bold storytelling that blend culture, craft, and technology.

With over 15 years of experience across top agencies such as MullenLowe, JWT, Ogilvy, and Cheil, Prerna has built a diverse portfolio spanning Asia and the Middle East – leaving her creative mark on global brands including Samsung, Sprite, Honda, Yum Foods, Philips, Eicher Volvo, Morris Garages, The Emirates, MBRGI, Majid Al Futtaim, Shamal, and Dubai Municipality.

Prerna’s career has been defined by a restless pursuit of creative excellence. At Cheil, she established Samsung’s design unit, shaping the brand language for its flagship products and spearheading the launch of the world’s largest Samsung experience center. Later, as Head of Art and Design at MullenLowe MENA, she redefined the agency’s creative standards – leading iconic campaigns that not only won awards but also drove social and policy shifts, including gender-conscious AI initiatives.

Her work has been recognized by Cannes Lions, The One Show, Clio Awards, The Webbys, Cresta, Caples, Dubai Lynx, Adfest, Gerety, and more. Named one of MENA’s Women to Watch and Most Influential Youth Marketing Professionals, Prerna’s campaigns have also earned titles such as Campaign of the Year at the NY AME Awards.

Beyond her creative leadership, Prerna regularly serves on juries for some of the world’s most respected award shows, including The One Show, LIA, Clio Awards, Gerety, Adfest, Dubai Lynx, and Cannes Lions. She is also an inspiring speaker at leading design schools, where she mentors the next generation of creatives.

Outside of advertising, Prerna channels her artistic instincts into fashion – designing for Miss India World and collaborating with global brands – proving that creativity, for her, isn’t just a career but a way of life.