Emma Robbins, Executive Creative Director, M&CSaatchi
Emma is National Executive Creative Director at M&CSaatchi Australia, with over 25 years of experience creating brand platforms and ideas for some of Australia’s biggest brands. Including Bupa Health Insurance, Lexus Australia, Cricket Australia, NAB AusKick, Jeep, Dulux Australia, Pure Blonde, AustralianSuper, Family Violence Victoria, CommBank, and PUMA. Emma has won and judged internationally and nationally, lectured and tutored up-and-coming Australian talent at AWARD school, and spread the advertising word on national panels and podcasts.
25 years in advertising has taught Emma two things.
People like brands that make them feel something.
People like ideas that make them feel something.
And when you can work with brands who’ll work with you to create both – you hit people straight in the heart, head, and soul – and things change for the better.