Rana Hamarneh, Group CEO and Partner of AdPro
Rana is the Group CEO and Partner of AdPro and AdPro OMD. With over three decades of experience in the advertising sector, Rana is one of the most influential figures in the communications industry today and is renowned for building some of the most powerful brands in Jordan. Rana held many leadership positions at various international and local agencies and is one of the talented creative strategists who transitioned into the world of leadership.
Since Joining AdPro Communications in 2000, Rana has focused on generating strategic growth opportunities through a deep understanding of clients’ needs and market dynamics, leading the team to deliver compelling and unique creative solutions that continue to drive brand and sales growth. Under her stewardship, the agency developed several award-winning campaigns with many firsts across the creative and media scene. Moreover, the group has maintained a top three position across creative
and media rankings in Jordan according to Ipsos Stat and a top 20 position in the EMEA according to a recent study by the Loeries. Rana expanded the role of the agency by affiliating the media arm with OMD, one of the best-performing global media networks. Rana is a supporter of youth and participates in several incubators to help advance the entrepreneurship ecosystem in Jordan. She is a UN signatory in support of women’s empowerment, endorsing equality principles in the workplace. Rana is active in building a better creative environment in Jordan. She recently took part in the Economic Modernization Vision for Jordan, where the focus was on unleashing Jordan’s economic potential by developing various sectors, including the creative and innovation industries. Rana has received many prestigious awards and honors and was named as the most influential woman in a communications agency in 2017 by Women in Business MEA, and more recently by the UK’s Campaign Magazine Female Frontier awards for Women Leading The Charge in Consulting and Communication.
She was a jury member at several regional and international award shows, most recently a grand Jury at Gerete, a Jury member at Cannes Lions, judging the Glass Lions Awards for Change, and Jury president at the loeries.
BA Arts | San Diego State University | San Diego, USA
Emphasis on brand design
UN women signatory
Certified in Corporate Governance
Previously a board member and currently a Mentor at Injaz to help startups advance